If you're here you want to know "What is the ethos of Nezuban?". We thought long and hard when we first started up our business about how we wanted to proceed with our ideas, from a moral, profitable and social standpoint. We have thus broken down our ethos into a few distinct categories, so you can see how it relates to you no matter where you fit in our ecosystem.
Underpinning all of our designs and processes are a few key tenets which we hold dear to our hearts. Despite being so few in number, they each mean so much more to us than the normal value statements you see on a businesses page. So naturally the first thing to do is break down what each of these mean, and why they are so important to us.
The first tenet was the first idea we picked up and drew a line under. It is one of the foundations of our business as we have all seen what happens when a business loses sight of the people involved. This refers to everyone inside our ecosystem; staff, shareholders, customers, clients, everyone. We said from day 1 that we would implement polices like flexible hour remote working patterns, because sometimes life means you need time on a week day to deal with a complication.
The second tenet came about because of the sheer volume of smoke and mirrors involved in technology and business. We encourage our staff to talk about things like salary and working conditions, our customers to network and highlight both what we have done well and where we can improve. If someone leaves us a 1* review, that's just as important as the 5* reviews - If anything, it lets us improve so we don't get any more! When we assemble a price for a product, the full breakdown of where it came from, both cost and profit are written out and available. Yes, we turn a profit (Few businesses can operate without doing so) but we strive to keep it reasonable for everyone.
The third tenet is all about how we want users to experience our services, and what our services should be for. We won't design a product and just drop it on your desk with a "There you go, all done" and walk away. We are here to walk the path with you to make sure it hits your needs. Our journey is also about improvement, with training and development of our staff a core aspect of our beliefs. We want to be able to say that everyone who joins us leaves a little better than when they arrived, and we are better for having had them along with us.
The fourth tenet is about being forthright with everything we do. If we think something is beyond us at the time, we will tell you. A lot of businesses do not like to be told no, but we believe some lines should not be crossed. By the same token, if we are asked for something, we will always provide honest feedback and accept when we recieve feedback of any kind.
The final tenet is a little more whimsical than the first four. The main importance to us here is that we want to cultivate an environment where even the little things can seem magical, after all every challenge is just a matter of time! If it can't be done now, you just need to put the time in to get there. This tenet is a mindset we want to promote so that as you take this journey with us, nothing becomes just another number in the ledger.
In the interest of upholding our ethos even at this early stage, we should really address the elephant in the room: What is reasonable??
Well, if you was to ask "How did you get to your base pricing for Sentimentery?" we would happily provide you with a breakdown sheet of where it came from, how we arrive there, what the profit margin is, and why we decided to go for the levels we did. But if you was to ask for the source code behind The Dragons Hoard, we would have to decline and explain that if we did that then all of our staff would be out of a job.
Feedback is another good example, If we received a review which said that text was hard to read, we would look into why it was so, and what our options are to fix it. We may not be able to, but we would try. If the feedback however was words to the effect of demands for explicit favours or they wouldn't use use our products - we would kindly ask them to leave.
It may seem strange to be talking about staff members leaving us as part of our ethos, but at the end of the day it's a natural part of life. We do not expect people joining us to remain forever, priorities change, the market moves up and down.
While we will always strive to be competitive in compensation and give you a working environment that you are happy and proud to be in, everyone retires eventually. Instead, we will strive to be a place that you can enjoy while you are here, help us along our journey as best you can, and look back on in the future and say "I'm glad I worked there".